On Demand Video
Global Innovative Contracting knowledge and insights, exclusive payer perspectives and the latest updates on the market access landscape in our achive of Fireside Chats, webinars and short videos
Stakeholder Engagement - Empowering Physicians : IC Fireside Chats - Episode 5
Physician buy-in can make or break an innovative contract. In this episode, we explore real-world strategies to engage prescribers, overcome resistance, and drive adoption.