Physician buy-in can make or break an innovative contract. In this episode, we explore real-world strategies to engage prescribers, overcome resistance, and drive adoption.

A bold performance-based contract looked like a win—until a key stakeholder pushed back. In this episode, we explore why stakeholder engagement is critical in Innovative Contracting. in cell and gene therapy.

Discover how evolving NHS data systems and payer priorities are reshaping market access. Verpora experts Omar Ali and Adam Buckler share actionable insights and real-world examples in this on-demand webinar.